Most recently on July 08/06/2014, Google has officially informed about the priority rank sites based on the SSL (Secure Socket Layer) as it will help users better security available information user’s more, true to the criteria for selecting the site safe for users as Google.
Although the algorithm change only affects about 1% of queries globally and are rated lower than a few important criteria such as content, but Google is still encouraged to convert your website into the SSL protocol to while improving security capabilities as well as Google will be evaluated to update the upcoming expansion.
According Thach know the information about the priority SSL Google is not the first time since 2011, but at that time, the use of SSL almost common on ecommerce websites sized, not like now so almost no one paid attention to a few, including Google.
How to use SSL?
To install SSL on the website, you need to satisfy two conditions:
Host that support SSL. Often only in the Premium package. Eg A2Hosting or package Enterprise StableHost .
Having an SSL Key. You can purchase SSL Key at GoDaddy or one of the hosting provider to sell and they also support installed on your host package. Price range at least $ 30 / year.
SSL is also setting themselves encourage you to ask the assistance of technical experts to install if you have not installed but never to avoid some annoying bugs arise. For VPS, should look for one who truly have the experience to set in.
The downside of switching to SSL in SEO
SSL will help your website more secure, it is a particular benefit of SSL. But if you’re deliberation on whether to use it at this time or not, should know through the disadvantages of using SSL as:
Website download speed will be slower than 1 tiny verified by the browser wait authentication and encryption of data sent.
SSL is a protocol should own it on a website, the data will be located one another folder for SSL.
The backlink is in common HTTP protocol will not be recognized as a backlink when you switch to SSL otherwise use 301 redirects to switch from HTTP to HTTPS.
You need to reset the Google Webmasters. Can use the address to which to transfer data to website statistics with SSL protocol from the old website.
So you want to use SSL?
SSL is now not only help your website better security but now it also has the opportunity to improve in the Google rankings because authenticated security. But clearly, not just to follow according to Google is good that we should reconsider whether the use of SSL on all pages is good or not by the drawbacks mentioned above, even had decent measured using SSL long but for various objective reasons should now still uses HTTP protocol as usual, of course, that does not affect the ranking for Content is King .